Sponsorship

The Harbord Harlequins Rugby Club would be delighted to welcome your organisation to our community of Sponsors.

The Harlequins have grown significantly in recent years and the financial demands on the Club grow as the Club grows, and it is for this reason that the Club is seeking the support of Sponsors.

The Club has enjoyed the sponsorship support from many local organisations. This clearly demonstrates the true benefits that come with sponsoring the Harlequins, and reflects the strength of our existing sponsorship arrangements.

The Club takes its community and sponsorship relationships very seriously, and we believe that a successful sponsorship arrangement must be mutually beneficial. The Club is therefore committed to providing Sponsors with an effective and well-managed sponsorship program, together with the highest level of support, to ensure that the value of our sponsorship relationship to both our Sponsors and the Club meets expectations.

 
Who Are We?

The Harbord Harlequins Rugby Club was established in 2001 and is the fourth “village” club within the Manly Junior Rugby district. The club’s player catchment area is the suburbs of Harbord, North Manly, Curl Curl, Brookvale and Beacon Hill.

In their first season the club commenced with 10 players in one U7s’ team. For 2010 we have over 380 players in age groups from U6 – U16. With friends and families, this represents at least 1000 people directly involved with the Club, and many more with an indirect involvement.

As the newest club in the area we don’t yet have same sized asset base or “old boys” network as the longer standing clubs. What we do have that the others do not is:

• a striking and distinctive brand (i.e. our colours, jersey design and logo);
• a high profile and visible presence in the local community,
• our own quality web site and URL;
• an enthusiastic and professional management committee; and
• a committed supporter base of local residents with above average disposable incomes.

Our teams play in the Manly Warringah Junior and Metropolitan North Zone competitions, an area encompassing Palm Beach to the north, across to Gordon and down to Manly. The volume of active parents and players in such a large area present a wide exposure for any sponsor.

 
Why Do We Need Sponsorship?

We wish to maintain fees at a level commensurate with other sports and facilitate the growth of the club.

For the players we wish to teach them a love of the game in a safe and enjoyable manner with equipment appropriate for the purpose.

In summary sponsorship is sought to:

• reduce the financial burden on parents,
• supplement the registration fees paid and allow the club to purchase sporting equipment, function\catering equipment and promotional items, and
• in the long term, provide funds to establish a home ground and clubhouse.

The club particularly desires sponsorship arrangements with local businesses that build on a sense of community involvement.

 
Promotional Opportunities

The Harlequins colours of maroon, gold, blue and white when used in clothing and merchandise are very visible and distinctive. Whether on the field, shopping at the local Mall, watching a game at Manly Oval, or anywhere else, players and supporters wearing their Harlequins colours really stand out.

As a sponsor of the club you would achieve wide brand exposure, including:

• The family and friends of club players through newsletter distribution.
• More than 1,000 people attending grounds where the club’s teams play each weekend.
• Attendees at gala days, exhibition matches at Manly Oval and ANZ Stadium.

The Club offers the following promotional opportunities to sponsors.

• Naming rights to club merchandise.
  The Club will provide to players and /or subsidise the cost to parents of the range of Club merchandise. Sponsor’s names and or logos can be applied to this merchandise.

• Application of name to club equipment and \ or club banner and tent.
  Sponsors names can be displayed on the club tent used at games. Should a sponsor provide equipment for catering or training, the sponsors name can be applied to the equipment.

• Web Site
  The Club’s dedicated web site will have provision for banner advertising and links to a sponsor’s web-site.

 
How To Become A Sponsor

If you are interested in sponsoring the Harbord Harlequins, or would like more information about the sponsorship opportunities available, please contact our Sponsorship and Marketing Manager, David Grayling, by phone 0414 555 319 or email david@113.com.au

 
Sponsorships Available

To ensure that recognition can be delivered and to avoid over commitment sponsorship is available in the following categories with each sponsor receiving appropriate recognition.

Where appropriate the provision of goods or services can be applicable, these can be valued and the appropriate sponsor type determined.